We would like to thank Wieden & Kennedy and Coca-Cola for giving us the opportunity to break the perceived notion of what the iPhone can do. We delivered an eye and cap popping motion graphics application.
The Magic Coke Bottle is a stunning visual take on the traditional magic 8-ball. Just shake, pop the cap and watch one of 16 answers explode from the bottle. The true challenge was to deliver something of this magnitude on a platform in which it was never truly intended. We utilized sight, sound, touch, code, 3D, and lot's of aftereffects.